Lembrassa is an online only retailer which launched in Scotland in 2008. The company specialises in selling high quality branded lingerie and swimwear for D+ Ladies. All products are from quality brand names such as Freya, Panache and Masquerade
Founder Laura Cohen has a background in the retail industry and a BSc (Hons) in International Fashion Marketing. She comes from Glasgow and runs Lembrassa from the company’s offices in the Southside of the city.
Laura launched Lembrassa after finding that ladies buying lingerie and swimwear for a fuller bust often faced poor availability of styles and size options, high prices, and indifferent customer service
More than 75% of sales are to new customers buying from Lembrassa for the first time. Overseas sales grow on a monthly basis and now contribute around 20% of all sales, with key markets including America, Denmark, Germany, and France.
The current trend for the Autumn/Winter 2014 season is mainly dark colours with floral designs. Key tones coming through are deep purple, red, and black. Most black styles feature a splash of strong colour. New season fabrics are soft mesh, semi-sheer fabric and fabrics which provide a satin look and feel. Female shoppers have a trend of buying shorts or briefs to match bras. However with the Autumn/Winter season being the key time for men buying Christmas lingerie gifts, there is a growth in orders at this time of the year for matching thongs.
Lembrassa has a unique online offering amongst its competitors, with free UK delivery on all orders, no minimum order size and only ‘in stock’ products offered.
Every order placed before 3pm Mon - Fri is dispatched on the same day and is beautifully packaged and presented.
To request stock samples, product information or photography, please contact Laura Cohen at Lembrassa by phone on 0141 616 4090 or e-mail at firstname.lastname@example.org.